Google processes at least 1 trillion searches per year – but probably more – according to data the company released in 2012. According to Ecosia, a search engine that uses their ad revenue to plant trees, those searches could plant approximately 222K trees. Ecosia sells search listings to advertsiers, just like Google does, and whenever someone clicks on one of those ads, Ecosia makes a little bit of money. They take 80% of that revenue and spend it planting trees in places, such as Burkina Faso, Madagascar, Peru, Indonesia, Morocco, Brazil, Nicaragua, Ethiopia, Tanzania, and many other countries.
So, how many searches does it actually take on your part to plant a tree? According to Ecosia, it only takes about 45. That’s about how many searches many of us do in a week, if not a day. By making Ecosia your default search engine, you could help plant dozens of trees per year!